Post Tagged with: "Research"

Android Market Share Overtakes iOS in Australia for Q1 2012
Market Data

Android Market Share Overtakes iOS in Australia for Q1 2012

Devices running the Android O/S made up more than half of all smartphone sales in Australia in Q1 according to Kantar WorldPanel Comtech.

The Rise of Mobile in 2012 Infographic
Market Data

The Rise of Mobile in 2012 Infographic

Another fun infographic about mobile growth, this one from Trinity Digital Marketing and MobiThinking. Nothing new here, but it’s always nice to see huge global stats proving that mobile is becoming an integral part of life, here and everywhere else.

Happy Birthday iPhone
News

Happy Birthday iPhone

Today is the 5th anniversary of the iPhone’s introduction to the world – back in 2007. In case you’ve forgotten, you might want to watch this short clip of Steve Jobs introducing the original iPhone – brings a tear to the eye huh?

State of the US Market from Mary Meeker
Analysis / Market Data

State of the US Market from Mary Meeker

The latest information loaded slide pack from Mary Meeker has been getting quite a lot of shares this week. It’s quite U.S. centric, but if you’re interested in that market there are many many insights of relevance.

Market Data

Mobile Commerce Booming in Europe

If the European market is of interest, or you’re keen to see some more big growth numbers for mobile, check out the Zanox Mobile Performance Barometer. It’s a piece of research covering trends in mobile commerce growth from Zanox, a leading performance advertising network in Europe .

News

What's Happening in Australian Mobile Banking?

What’s happening?  Well, it’s all happening apparently! Using your smartphone to do your banking is not niche anymore, according to the big 4 banks in Australia.

Market Data

Australia to Reach 50% Tablet Adoption by 2016

Given we’ve only just hit 50% smartphone adoption, it’s pretty remarkable to see this report from Telsyte, predicting 5 million tablets in the Australian market by 2016. That’s up from 2.6 million in 2011.

Analysis / Market Data

Australian Smartphone Usage On The Rise

We’ve heard a lot from Google in the Australian media over the last few weeks, as a result of the global research they’ve carried out with IPSOS in Q1 called Our Mobile Planet. With a base of only 1000 respondents, the broader population findings are a little shaky, but the usage & behavioural analysis is probably representative of the Australian smartphone-using population.

News

Australian agencies 'surprising lack of urgency' for mobile

An article in Mumbrella today has revealed data from a new report from Google focussing on Australian smartphone usage. According to Mumbrella, Google’s head of mobile advertising in Australia Jason Pellegrinio has identified to two key trends in the Australian market.

Analysis / Market Data

Exploring our Future Mobile Life

Research Company TNS has released a report called How Mobile Raises the Bar For Brand Comms.